Small Business Marketing | Podcast|Saturday, May 25, 2013
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Point of Difference

Market Share

When it comes to market share, what is it better to be? A small fish in a large pond, or a big fish in a small pond?  In other words are you better to have a small market share of a big market, or be number one in a smaller market? For me the answer is obvious.  I believe ...Full Article

What to charge

What to charge? This is more than just setting a price it is all about knowing why you are setting a price.  You can listen to an interview I ...Full Article

What is in a marketing plan?

Marketing plan considerations We have listed just some of the things you will need to answer the question “What is in a marketing plan”.  More importantly we have listed ...Full Article

Great customer service – it’s all about customer service.

Everything should be about customer service. In this podcast we look at important aspects about customer service.  This is not customer service in relation to sales.  This is customer ...Full Article

Small Business Marketing (that doesn’t mean advertising)

Small Business and their marketing strategy. For Small Business understanding marketing and what it really means can be confusing.  Many small business people are scared of missing a sale ...Full Article
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